Creative Partner and Chief Innovation Architect
Having tackled significant challenges within large corporations, as well as successful startups, Ariel now seeks to leverage her wealth of experiences to assist smaller businesses, entrepreneurs, and individuals, in overcoming their own hurdles.
Driven by a lifelong mission to make a positive impact, all while living life to the fullest, Ariel approaches both her personal and professional pursuits with a commitment to leaving things better than she found them, infusing a sense of enjoyment into every endeavor.
Throughout her diverse career, Ariel has seamlessly transitioned through roles including Product Analyst, User Researcher, Service Designer, and Director of Human-Centered Design. Her extensive industry exposure has cultivated a unique perspective on creative problem-solving.
ARIEL STEINBERG
Center of Medicare
Pioneered Service Design integration at Medicare.gov, resulting in a significant enhancement of care accessibility for Medicare beneficiaries.
Advocated for the use of Human-Centered Innovation and Service Design methodology, emphasizing a user-centric approach to design and development.
Emirates Airlines
Transformed Emirates Airlines' travel experience with strategic initiatives, enhancing customer and agent satisfaction.
Through research findings, spearheaded operational efficiencies, refined procedures, and played a pivotal role in the global passenger system redesign, leading to a seamless journey from check-in to in-flight.
Athenahealth
Enhanced user experience for doctors on Athenahealth’s EHR, optimizing their time with patients.
Led user research studies to improve team’s overall understanding of doctors' needs, which ultimately streamlined the documentation processes, allowing doctors to spend more quality time with their patients.
LEGO
Recognized as one of New England's top graduate students by LEGO.
Participated in the inaugural LEGO Brand Camp, showcasing creativity and problem-solving skills.
Boston Harbor Distillery
Selected as one of Bentley University's top grad students.
Immersed in a program supporting the launch of Boston Harbor Distillery, collaborating with the founder of Sam Adams.
Kraft Foods
Contributed to targeted marketing strategies for Kraft Foods.
Identified key market segments for Kraft Foods' hot beverage sector.
Nielsen Audio
Modernized call center and participant engagement experiences for Arbitron (now Nielsen Audio).
Implemented creative solutions for a more streamlined and efficient operation, and increased participant engagement.